Thursday, 17 March 2011

Audience Feedback.

Before I could evaluate my work, I needed to get audience feedback to get an insight on their opinion and how my designs and knowledge of production have developed over the course. Here are the different questionnaires that I created based on the effectiveness of the designs.




This is the first questionnaire that I created to look at to initiate how appealing my CD designs were to the audience and which they preferred. I also asked the reasons for their preferred design and any other comments to improve it so that I could use this for my evaluation and further development.




















This is the next sheet formatted in a similar structure for the rest of the CD designs I have produced. I placed the same questions as previous onto this questionnaire to see any constructive advice that people could give to help me develop the designs.






















This is the magazine feedback questionnaire I produced, again stating the designs, but this time asking which design the audience thought promoted the artist in the best way, as that is essentially what the advertisement is about as well as promoting the CD, and is a key feature in previous research advertisements that I have referred to in my designs. I then asked what could be changed in order to make the designs more eyecatching to the audience.














This questionnaire is formatted in the same way as the previous one, asking which design promotes the artist in the most successful way as the rest of the designs are shown.






















This is the questionnaire I created to ask about how continuous the cuts were in the music video, as we aimed to create a smooth transition as possible. I also asked how successful the use of the studio and action scenes combined were, as this was a process which could go either way in terms of continuity and clarity to the audience when following the story.














This is the final questionnaire I created to ask about the effectiveness of promoting the artist in the digipack design overall, as again this is a key feature we used from previous research. I also asked how effective the combination of the music video and ancillary texts were, as I wanted to see how successful the advertisements were in catching the audience's attention and making them want to go on to watch the video or listen to the artist's CD.

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